Blog

Although cyber insurance isn’t new (the first policies were created in the 1990s), the ongoing rise in security attacks has made it even more important. Today, many companies demand their vendors to have an active cyber insurance policy. Increased demand for cyber insurance plans, as well as an increase in claims, has caused providers to…

The global cost of cybercrime has risen to an average of $11 million USD per minute, or $190,000 per second. Approximately 60% of small and medium-sized businesses fail within six months of being the victim of a cyberattack. Hackers’ damages extend beyond financial losses to include reputational harm, downtime, productivity losses, reparation costs for customers…

Pay-per-Click (PPC) advertising is believed to be the most effective strategy when it comes to lead generation for B2B companies. PPC allows to display specific ads to search engine users and you pay only when someone clicks on the advert.  What is the difference between B2B and B2C Pay-per-Click campaign? PPC marketing campaigns for B2C…

Digital marketing for B2B (business-to-business) differs from the B2C (business-to-customers) one. Instead of marketing your products or services to consumers, you target business decision-makers. B2B marketing focuses on the needs, interests, and challenges of individuals making purchases on behalf of their company.  B2B customers, unlike B2C customers, are more likely to make purchases based on…

Non-fungible tokens, or NFTs, are a new type of cryptocurrency backed by Web 3 and blockchain technology that enables entrepreneurs and creators to monetize their creative content in entirely new ways. The worldwide revenue of NFT marketplaces was $338.04 million in the year 2020. Apart from that, in the segment of the NFT art marketplace,…

IT component and data are the cornerstone of business success in our digital era. Every year unpreparedness to address disasters cost businesses millions of dollars in lost profit and recovery expenses. To safeguard your company against such scenarios you must take timely precautions. Disasters come in a variety of forms, but they all have one…

Nowadays, cybersecurity is a top priority for all businesses and organizations. Over the course of ten years working in the managed IT services market, Klik has amassed impressive experience with IT security services. It’s no surprise that we prioritize our customers’ cybersecurity. Although cyber security necessitates a complex approach and professional involvement, a few simple…

Technology is getting more and more integrated with companies, streamlining processes, getting insightful data, and increasing efficiency. IT support services can help business offload some of IT, letting core team to focus on strategic goals and business growth.   When choosing a Managed service provider, make sure your future vendor meets your requirements. Often, if you…

Metaverse is a rapidly expanding trend that will have significant impact on business, culture, entertainment, and marketing. Mark Zuckerberg believes that metaverse could be the next best thing to teleportation and Gartner recently named the metaverse one of the top five emerging trends and technologies for 2022.   The term Metaverse Has been created by combining…